Category: Marketing

Marketing John Concrane

Increase the iOS app installs tips

Raise the number of iOS app installs tips? You may have heard of SEO – Search Engine Optimization. But have you heard of ASO – App Store Optimization? Let’s go over some basic app developer language. The two are very similar in relation to your app’s success, but ASO has even greater impact on its listing than SEO does for Google search results. ASO is specifically what increases the visibility of your app in the marketplace. The higher its rank, the more users will find your app when they search.

Why Does Apple Feature Apps? The App Store launched 10 years ago. Apps have made the iPhone what it is today, and users wouldn’t find the device as valuable without them. In a decade, the App Store has redefined the way we live: it’s enabled countless new businesses, created millions of jobs and generated entirely new industries. As of this year, the App Store draws in more than 500 million weekly users. Apple makes billions of dollars from the App Store thanks to the mobile app development industry and for this reason, Apple strives to maintain a healthy relationship with developers by acknowledging quality products and featuring their work.

After you’ve done this, you should find the perfect name, this i very hard, as it should be short and clean, but still have keywords in it. But e.g. a VPN app shouldn’t just have a title called “VPN”, it should be something with a brand like “Go Anonymous – Free VPN Proxy”. This way you’re both showing of your brand, but also going to rank on the most searched keywords for VPN apps (VPN, VPN Free, VPN Proxy). Other KEY elements in ASO: The App Store has a special keyword field, where you can put in up to 100 characters, which isn’t much, so it’s really important to think about the most relevant keywords for your app, and don’t duplicate any words. Find even more info at Buy ios installs.

In your press releases, mention the fact that you’re looking for feedback. In some cases, the media outlets you’ve sent them to will already have someone on their staff specifically there to review apps. Because you took the time to alert them to something related to your product, they might return the favor by reviewing you positively. And once a publication writes about you, contact every smaller outlet you’ve reached out to in the past. Refer them to the new article and they might write their own with the initial reviews in mind. You can also offer incentives to users who leave you reviews. This is a great method to increase the amount of users who actually choose to do so. Coupon codes, tangible prizes, or redeemable points to be used within the app can all be great encouragement for people to leave you positive reviews.

Gradually increase the install quantity. We can’t guarantee how many install we’re going to push to your app, but we will push a lot. It will all start out slowly, to not make any weird and big load of installs (which Apple would notice), and only rise until we hit the satisfied rank. Keep on pushing. No matter how many installs are needed per day, we got the user base to push that many, we’ll keep on pushing more installs. Find more info on https://iosinstalls.com/.

Marketing John Concrane

Google’s 1st page search rankings

Local SEO services tricks and the best local SEO services for your business? It used to be that people found local businesses through the printed Yellow Pages directory (to our surprise, they still exist, lol). But in the 21st century, online directories have become the ubiquitous norm. We’ve all used Yelp to find good eats, and there are hundreds more online directories these days. These directories are termed “citations” in the SEO world and are said to account for >10% of local ranking factors. So you definitely want to be listed in as many of these as possible, and more importantly, to be accurately listed in each citation.

Local SEO is an ideal way to promote your business’ visibility on location-based searches. It helps your business get found online by local prospects. This type of SEO becomes exceptionally important if you have a business that provides a service in a specific locality. According to HubSpot, 72% of people who did a local search visited a store within 5 miles. It shows how effective local SEO is.

Local SEO keywords are most commonly associated with “Transactional Intent”. These keywords are considered the holy grail in organic marketing. Sometimes referred to as “buy now keywords”, transactional intent keywords have a very high conversion rate and are responsible for driving sales and generating new leads for your business. While many SEO strategies are based around ranking sites for competitive, high-value keywords, there is an overlooked ROI in local SEO. Despite relatively low search volumes, local searches often carry a lot more intent and can deliver valuable traffic to your website. Discover additional details on Local SEO Services.

A Cost-effective Approach in Reaching Customers: It offers you a comparative advantage in reaching more customers with no cost when compared to Google AdWords and Pays Per Click, where you have to pay for ads to get results. It is especially valid for visitors and strangers in the area, since they can access your facility without much hassle. And you never know — they might turn out to be your most formidable clients.

NAP Citations: As you can see from the above image, citation signals account for 13% of the ranking factors. For anyone unfamiliar with citations, they are online references of your business in relevant directories around the web. And NAP stands for Name, Address and Phone Number. The more consistent NAP citations you have for your business, the more are the local SEO benefits. But, keep in mind that inaccurate or inconsistent citations are likely to negatively affect your local SEO. If you have done citations in the past that may seem to be inconsistent, get a citation audit done through a professional to fix the NAP variations. Visit: https://citationscheck.com/local-seo-service/.

Marketing Marie Poppins

EarnHoney survey website reviews

Searching for the best paid survey website? Here are some reviews. With one of the fastest signup processes around, you’re ready to be paid to take surveys on OneOpinion in as little as a minute. You’ll earn points as you complete them, with 1,000 points equaling $1. Once you get 25,000 points, you can get gift cards or a PayPal transfer, giving you some flexibility regarding compensation. Unlike many other survey companies, you can’t earn gift cards or cash on VIP Voice. Instead, your “VIP Points” can be used to enter sweepstakes or participate in auctions. This means it is possible to take a few surveys and score something amazing, like electronics or vacations. However, you might not win the sweepstakes or auctions, so you could earn nothing for your hard work too.

Opinion Router allows you to sign up for free, using your PayPal email. As long as you are 18 years old and have a PayPal account, you can become a member and start taking surveys on the website. You don’t have to actually register on the site to take surveys. There are no barriers with regards to location and other factors. There is no fee or any other expenses that you have to bear. Opinion Router will transfer the amount due to you to your account within 3 days of completion of the survey. You do have to qualify to get a survey. Find additional details on Opinion Router Review.

While it might be hard to believe at first, American Consumer Opinion will pay you real, actual money to share your opinions and complete online surveys. Once you join their online opinion panel, you’ll be asked to offer opinions on new products you have tried, test out new advertising campaigns, and tell companies what you think of their marketing techniques and slogans. Payouts from American Consumer Opinion vary, but your payout will come in the form of points you can redeem for cash. You can also get your cash through PayPal if you want, and redemptions start at 1,000 points or $10.

FusionCash is a website that rewards you for taking part in various online activities such as taking surveys, watching videos and playing games. You can easily become a member by signing up for free. You just have to provide your email address. There is a variety of survey topics and you can choose the ones you like, and the surveys are brief and simple. You will get points for taking part in the aforementioned activities, which can be traded for cash or gift cards. You receive gift cards to major retailers like iTunes, Starbucks and Amazon. See additional info on FusionCash Review.

Avoid scam surveys advice : They Lack a Privacy Policy: Always check to make sure a survey company has a privacy policy before signing up; otherwise your email address and personal information could be at risk. These sites often take your information and resell it to other companies. That means you’ll see a lot more spam than you will cash. Source: paidsurveys.net.

Marketing Marie Poppins

Pittsburgh social media agency

If you are looking for web design services services in Pittsburgh you are in the right place! We will talk about digital marketing trends of 2019-2020 and we will introduce you to a professional internet marketing service provider in Pittsburgh.

Programmatic advertising means using AI to automate ad buying so you can target more specific audiences. Real-time bidding, for example, is a type of programmatic ad buying. This automation is much more efficient and fast, which means higher conversions and lower customer acquisition costs. It’s changing the face of digital advertising so swiftly that, according to eMarketer, 86.2% of digital display ads in the U.S. will be programmatic by 2020. According to Irina Kovalenko of SmartyAds: “Most search-driven manual advertising campaigns (even those performed with professional tools) take into account three or four targets: the keyword, time of day, and location. Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”

Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks. Find additional details on Pittsburgh Marketing Agency.

We can expect that Instagram ad spend continues to increase in line with increased usage and better advertising options on the platform. This shift in ad spend is indicated by a Merkle report of their clients’ investments that showed that while Facebook ad spend grew 40 percent year over year in Q2 2018, ad spend on Instagram jumped 177 percent during the same time period. Within Facebook, increased use of Messenger is an opportunity. The latest statistics from Facebook show the importance of Messenger: with 1.3 billion people use Messenger every month; 8 billion messages exchanged between people and businesses every month and 78% of people with smartphones using messaging every month. As well as targeted sponsored ads, use of Messenger for conversations is a major trend. Nike has one of the most advanced commercial chat applications and well used implementations I have seen that is worth checking out.

We can also help you with spreading brand awareness, logo designing, audio creation, video creation, detail provision for business location and much more. Our business is all about you! All you have to do is contact us and find the services your business requires in the virtual aspect. Our hardworking family can also suggest the improvements your business may need after analyzing it. We want to make sure the competition in the market is bared by you with much pride. There is no better way of handling a business than taking care of web development and ecommerce of a company. We are here to ensure you manage everything properly and enjoy running a business! Contact Info: Jon Crain Pittsburgh SEO Services, pittsburghseoservices.com, 882 Pennsylvania Ave Coraopolis, PA 15108, Tel:4122507965, Email: pghseoservices@gmail.com.

Marketing Marie Poppins

Website audits digital marketing agency in Winnipeg, Canada

Looking for a digital marketing agency in Canada offering email marketing ? We have good news for you! We will discuss about the latest marketing strategies in 2019 and also introduce you to one of the leading digital marketing agencies in Winnipeg.

If you’ve ever created a buyer persona, you’re already familiar with personalization. 90% of the U.S. population found personalized marketing content very or somewhat appealing in 2017, with only 4% saying it was not very or not at all appealing. According to Forbes, 44% of consumers say they are likely to buy from a company again after a personalized shopping experience. The key differentiator between programmatic and traditional advertising is that programmatic can occur in real time. This puts more power in the hands of the advertiser. Potentially, even small advertisers can leverage programmatic advertising for maximum ROI. But it’s precisely how they use this power that determines whether advertisers are successful. Programmatic advertising relies on a combination of automation, big data, and technical expertise. You still need human capital to do it, which not every business has. In its current form, it’s a better option for brands with mass-market appeal than those with niche appeal. Nonetheless, with programmatic ads taking over digital display advertising, it’s a trend to keep tabs on.

We can expect that Instagram ad spend continues to increase in line with increased usage and better advertising options on the platform. This shift in ad spend is indicated by a Merkle report of their clients’ investments that showed that while Facebook ad spend grew 40 percent year over year in Q2 2018, ad spend on Instagram jumped 177 percent during the same time period. Within Facebook, increased use of Messenger is an opportunity. The latest statistics from Facebook show the importance of Messenger: with 1.3 billion people use Messenger every month; 8 billion messages exchanged between people and businesses every month and 78% of people with smartphones using messaging every month. As well as targeted sponsored ads, use of Messenger for conversations is a major trend. Nike has one of the most advanced commercial chat applications and well used implementations I have seen that is worth checking out.

According to Techgrabyte: “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.” Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. One exciting example of AI in practice is chatbots (more on that later). Mastercard created a Facebook messenger bot – which uses natural language processing software to decipher what the customer wants and respond as if it were a real person – to automate handling payments:

Having a unique website design is important part of the branding and marketing process of your business. We offer a wide range of Digital Marketing & Web Development Services. Our services include web design, web development, Social media marketing, SEO & more. Find extra info on https://www.adpollock.net/. Inventive Web Track is a company which you can truly count on. In case of fulfilment of your urgent project requirements, we ensure that you can hold our hand and move with ease towards the direction of goal fulfilment of your company. When you believe in you, we ensure that your faith and trust in us remains intact by way of quality, timely delivery and excellence. We offer you all these factors to bank upon us at very financially viable options. We do not take advantage of your urgent project needs and therefore offer you the standard price quotes. Inventive Web Track is truly something that you will find supportive in your dire consequences.

Marketing Marian Vasilescu

Paid ad campaigns (Google Ads, Facebook, LinkedIn) digital marketing agency in Canada

Searching for a digital marketing company in Canada offering a/b testing ? We have excellent news for you! We will talk about the latest marketing methods in 2020 and also introduce you to one of the leading digital marketing agencies in US.

According to Techgrabyte: “Artificial intelligence is the biggest commercial opportunity for companies, industries, and nations over the next few decades” and “will increase global GDP by up to 14% between now and 2030,” which means that “AI latecomers will find themselves at a serious competitive disadvantage within the next several years.” Here are the top reasons why organizations are adopting AI in their business: AI can analyze consumer behavior and search patterns, and use data from social media platforms and blog posts to help businesses understand how customers find their products and services. One exciting example of AI in practice is chatbots (more on that later). Mastercard created a Facebook messenger bot – which uses natural language processing software to decipher what the customer wants and respond as if it were a real person – to automate handling payments:

LinkedIn and Twitter are not shown in the OfCom compilation data. For B2B marketers, LinkedIn is likely to grow in importance, although the 2016 acquisition by Microsoft makes it harder to determine how platform revenue is split up between advertising and recruitment. The most recent Q2 2018 trading report suggest the growing importance of the platform with LinkedIn revenue increasing 37% (up 34% in constant currency) with LinkedIn sessions growth of 41% and users of 562 million users in more than 200 countries and territories worldwide. Although Twitter’s future is often painted negatively, it will still be a significant for engaging across relevant B2B and B2C audiences. The latest Q2 2018 reports show daily active user growth of 11% and a revenue increase of 24% YoY.

In July of 2018, Google rolled out its “PageSpeed” update. This is just one in a long line of search algorithm updates that have kept digital marketers on their toes. For example, Google now understands user intent better than ever before. Its algorithms can input the user’s context, such as the user’s location, search history, and other information, into the search equation. That’s why when you search, “Chinese restaurants” in New York, you don’t get a list of every Chinese restaurant in the United States. With the latest update, Google says it will prioritize fast-loading websites over slow-loading ones when ranking them in search results. Small businesses are particularly vulnerable to this change. They may host their websites in shared server environments that have limited resources. They don’t have the same web development resources that the big guys do, either. One 2016 survey found that only 21% of small businesses planned on improving their website’s performance that year. In addition to Google’s updated algorithms, the way people search has also changed. More people are using mobile phones to search than ever before. For many people, their smartphone is their most important tool for getting online. Local search and image search have also become important factors for marketers to consider. 30% of all mobile searches are related to location and 46% of all Google searches are local. Businesses that cater to a local customer base should focus extensively on their local SEO strategy in 2019. According to one 2017 report, 27% of all searches across the 10 major search sites were for images.

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